How to write a business plan Cover Image

How to write a business plan / Mike P. McKeever.

Business plan (portion title)

Summary:

You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, how to Write a Business Plan has helped fledging entrepreneurs -- from small service businesses and retailers to large manufacturing firms -- write winning plans and get needed financing. This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals.

Record details

ISBN: 9781413325454
ISBN: 1413325459
Physical Description: 332 pages ; 23 cm
Edition: 14th edition.
Publisher: Berkeley, CA : Nolo, [2019]
Copyright: ©2019

Content descriptions

General Note:

Includes index.

Formatted Contents Note:

Why and how to write a business plan -- Do you really want to own a business? -- Choosing the right business -- Potential sources of money to start or expand your small business -- Your résumé and financial statement -- Your profit and loss forecast -- Your cash flow forecast and capital spending plan -- Write your marketing and personnel plans -- Editing and finalizing your business plan -- Selling your business plan -- After you open-- keeping on the path to success -- Good resources for small businesses -- Business plans for nonprofits.